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Consumer and market trends

Consumer behaviors and habits are changing fast : rise of ecommerce, important role of ethical and environmental concerns, product personalisation…
All these changes generate ever higher expectations from consumers and increased competition between brands to deliver the best possible customer experience. Retailers, e-commerce players, logisticians and brands must adapt themselves and become even more consumer oriented. Focusing only on the product is no longer enough to position oneself. Brands must take into account the new consumer expectations and adapt their supply chain accordingly to offer a quality shopping experience to their customers.

These changes in consumer and market trends impact the supply chain, which needs to be even more flexible, efficient and sustainable. To make the most of these new consumer habits, read our articles in the “Supply Chain Optimisation” category that will help you make the supply chain a strategic asset.

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Discover all our articles on Consumer and market trends

Consumer and market trends
Consumer and market trends

Omnichannel Retailing: Gearing for the Next Level of Growth

Digitally savvy customers want a more personalised experience…

On November 9, 2022

Consumer and market trends
Consumer and market trends

Black Friday 2022: Trends and consumption habits

Black Friday will be celebrated on November 25. During Black Friday…

On November 4, 2022

Consumer and market trends
Consumer and market trends

Hyper-personalization in retail and customized packaging: how far can we go?

In today’s challenging retail environment, retail brands need…

On October 26, 2022

Consumer and market trends
Consumer and market trends

Omnichannel Logistics: Improving Shopping Experience & Customer Satisfaction

Rapid penetration of the internet and access to smartphones has…

On September 19, 2022

Consumer and market trends
Consumer and market trends

E-commerce: Fostering B2B Growth

India’s e-commerce industry witnessed phenomenal growth during…

On July 11, 2022

Consumer and market trends
Consumer and market trends

Do you know the profile of the ecommerce user in Spain?

IAB Spain has published its Ecommerce 2022 Study, which shows…

On July 1, 2022

Consumer and market trends
Consumer and market trends

Do you know which products and services have become more expensive in Spain?

According to the latest data from the INE (Statistics Nacional…

On June 13, 2022

Consumer and market trends
Consumer and market trends

Keys to efficient national transport

95% of freight transport in Spain is carried out by road. This…

On May 12, 2022

Supply Chain Performance
Supply Chain Performance

How to provide a better E-commerce delivery experience?

E-commerce was already growing at a steady rate, when the COVID-19…

On May 6, 2022

Consumer and market trends
Consumer and market trends

How new retail trends in Asia are driving supply chain innovations

Online goes physical while offline goes digital: the line between…

On March 18, 2022

Consumer and market trends
Consumer and market trends

Mobility Package: What you need to know, what will change

To safeguard the interests of the drivers and the industry at…

On March 9, 2022

Consumer and market trends
Consumer and market trends

Trends in Logistics and Transport for 2022

According to data from ICEX (Spanish Institute for Foreign Trade),…

On January 28, 2022

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